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James M. Cox Foundation Announces $2.5 Million Grant to Support Early Childhood Education at Charles R. Drew Charter School

Monday, March 13th, 2017

The James M. Cox Foundation announced a five-year $2.5 million grant to the East Lake Foundation to further early childhood education through Charles R. Drew Charter School. The program is based in the East Lake community and serves as a research and design site for the Atlanta Speech School’s Cox Campus, which provides free access to research-based professional development courses and e-coaching tools for thousands of early childhood teachers in Georgia and beyond.

“Drew Charter School plays an important, hands-on role in educating young children,” said Cox Enterprises Chairman Jim Kennedy. “It also serves as a learning lab and provides great resources that can be accessed online by teachers across the nation – creating a far-reaching impact.”

Each Pre-K classroom at Drew Charter School is staffed with highly-qualified teachers and features a low student-to-teacher ratio. The instructional and teacher development models have resulted in impressive academic gains for the young students who enter kindergarten ready to learn and are on a path to read to learn by third grade.

“The Cox Foundation was an early believer in the power of early childhood education as a way of eliminating the achievement gap for economically disadvantaged children,” said Daniel J. Shoy, Jr., president of the East Lake Foundation. “We are honored to receive the continued support and investment from the Cox Foundation that will ensure that the Cox Pre-K program provides a high-quality early education for our youngest scholars and a replicable model for programs across Georgia and the nation.”

Drew Charter School opened in 2000 as the City of Atlanta’s first public charter school. Drew features an innovative project-based learning approach that integrates a STEAM (Science, Technology, Engineering, Arts, and Mathematics) curriculum with a strong foundation in literacy. Serving more than 1,750 students in Pre-K through 12th grade, Drew serves as the anchor of the cradle-to-college education pipeline in the East Lake community and is an integral part of a holistic neighborhood revitalization effort led by the East Lake Foundation.

Overall, the James M. Cox Foundation has invested more than $14 million in early childhood education initiatives in Metro Atlanta.

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About the East Lake Foundation

Founded in 1995 by developer and philanthropist Tom Cousins, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its holistic model for community revitalization.

The East Lake model includes cradle-to-college education at Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but also creates a place where people of all ages and incomes choose to live.

East Lake has become a national model for holistic community redevelopment across the country through Purpose Built Communities. For more information, please visit eastlakefoundation.org.

About the James M. Cox Foundation

The James M. Cox Foundation is named in honor of Cox Enterprises’ founder and provides funding for capital campaigns and special projects in communities where the company operates. James M. Cox was Ohio’s first three-term governor and the 1920 Democratic nominee for president of the United States.

The Foundation concentrates its community support in several areas, including: conservation and environment; early childhood education; empowering families and individuals for success; and health.

Press Contacts

Catherine Woodling

Director of Communications and Marketing

East Lake Foundation

404-974-4506

[email protected]

The East Lake Foundation Honors Tom and Ann Cousins at Inaugural Party on the Green Event

Tuesday, March 7th, 2017

The East Lake Foundation will host the inaugural Party on the Green event on April 29, 2017 at 7:00 p.m. at the historic East Lake Golf Club. This signature event, proudly presented by The Arthur M. Blank Foundation, will honor the legacy of the East Lake Foundation’s founders Tom and Ann Cousins. Their vision and dedication to holistic community revitalization has renewed hope, opportunity and possibility for countless families in Atlanta’s East Lake community and in other neighborhoods in cities across the country.

Party on the Green will transport attendees back to the Roaring Twenties for one night where they will enjoy the incredible jazz sounds of the Joe Gransden Band and classic handcrafted cocktails created by master mixologists.

Proceeds from Party on the Green will benefit the East Lake Foundation’s Early Childhood Education Initiative. This includes support for the East Lake Early Learning Academy, Sheltering Arms East Lake, and the Cox Pre-K Program at Charles R. Drew Charter School, all integral partners in East Lake’s cradle-to-college education pipeline.

“The Foundation is honored to have the generous support of our Presenting Sponsor, The Arthur M. Blank Family Foundation and Diamond Sponsors, Cox Enterprises, Rogers Electric, Southern Company, The Coca-Cola Company and Mary Ellen Imlay,” said Daniel J. Shoy Jr., president of the East Lake Foundation. “As a result of this support, more economically-disadvantaged children will be provided a strong foundation for academic success rooted in early language and literacy.”

“Exceptional cannot begin to describe the dedication that Tom, Ann, the entire Cousins family and the East Lake Foundation have given to community revitalization over the past 20 years,” said Penelope McPhee, President, The Arthur M. Blank Family Foundation. “We are so fortunate to learn from the model they have established as we collectively work to make Atlanta better every day.”

For information on sponsorship opportunities and to purchase tickets, please visit http://bit.ly/PartyontheGreen.

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About the East Lake Foundation

Founded in 1995 by developer and philanthropist Tom Cousins, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its holistic model for community revitalization.

The East Lake model includes cradle-to-college education at Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but also creates a place where people of all ages and incomes choose to live.

East Lake has become a national model for holistic community redevelopment across the country through Purpose Built Communities. For more information, please visit www.eastlakefoundation.org.

About The Arthur M. Blank Foundation

Formed in 1995, The Arthur M. Blank Family Foundation promotes innovative solutions to transform the lives of youth and their families, seeking results that move communities beyond what seems possible today.

The Foundation invests in early childhood development, education, green space and the arts, and leads giving programs for each of the Blank Family of Businesses, including the Atlanta Falcons, PGA TOUR Superstore, Mountain Sky Guest Ranch and Atlanta United.

Mr. Blank, chairman of the Foundation, co-founded The Home Depot, the world’s largest home improvement retailer, in 1978 and retired from the company as co-chairman in 2001.Through the Foundation and his family’s personal giving, Mr. Blank has granted more than $300 million to various charitable organizations.

For more information about The Arthur M. Blank Family Foundation, visit www.blankfoundation.org or follow @BlankFamilyFoundation on Facebook and @BlankFoundation on Twitter.

 

Press Contacts

Catherine Woodling

Director of Communications and Marketing

East Lake Foundation

404-974-4506

[email protected]

 

Alison Sawyer

Director, Foundation Communications

The Arthur M. Blank Family of Businesses

404-367-2063

[email protected]

NCAA Men’s and Women’s Teams Announced for Second-Annual East Lake Cup Presented by Hewlett Packard Enterprise Collegiate Match Play Championship

Tuesday, August 9th, 2016

Golf Channel announced today eight of the top NCAA Division I collegiate golf programs have committed to compete in the annual East Lake Cup presented by Hewlett Packard Enterprise match play championship, featuring an expanded tournament format and airing live on the network Monday-Wednesday, Oct. 31-Nov. 2 at historic East Lake Golf Club in Atlanta, Ga.

MEN’S DIVISION: The men’s division of the East Lake Cup will include the 2016 reigning NCAA National Champions University of Oregon; runner-up University of Texas, who lost to Oregon in the championship match; the 2015 East Lake Cup champion University of Illinois, coming off a school-record nine-tournament-win season, including the Big Ten Championship and its fourth consecutive NCAA Regional title; and Vanderbilt University, quarterfinalists in the 2016 NCAA National Championships.

“We are thrilled to be competing in the East Lake Cup,” said Casey Martin, Oregon men’s head golf coach. “To be associated with this event and the schools participating means the world to us at Oregon.”

WOMEN’S DIVISION: The women’s division will feature all four teams from the 2016 National Championship semifinals, headlined by reigning national champions University of Washington, 2016 runner-up and 2015 national champions Stanford University, six-time national champions Duke University and three-time national champions University of California-Los Angeles (UCLA).

“We are very excited to be part of the 2016 East Lake Cup,” said Washington’s women’s head golf coach Mary Lou Mulflur. “The commitment from the East Lake Foundation and Hewlett Packard Enterprise to showcase the best teams from both sides of collegiate golf is going to create a thrilling three days for everyone involved. We can’t wait to get to Atlanta!”

The East Lake Cup will expand to three days of live tournament action, following a format from the NCAA Men’s and Women’s Golf National Championships. On Monday, Oct. 31, the eight teams will compete in individual stroke play competition to determine the individual national champion and to seed for two days of match-play competition. Tuesday-Wednesday, Nov. 1-2, two match-play tournaments will be hosted simultaneously for the men’s and women’s divisions, with the semifinals taking place on Tuesday and the finals and consolation matches on Wednesday.

Teams for the East Lake Cup will compete on the championship golf course at East Lake Golf Club, home of the TOUR Championship, the season-ending event of the PGA TOUR’s FedExCup Playoffs. The East Lake Cup, benefits the East Lake Foundation, a charitable organization dedicated to helping families build better lives and children reach their highest potential through its holistic approach to community revitalization incorporating mixed-income housing, cradle-to-college education and community wellness. The inaugural East Lake Cup, in association with presenting sponsor Hewlett Packard Enterprise and associate sponsors BMW, CSX and Rolex, raised $475,000 for the East Lake Foundation.

“We are thrilled to celebrate the 2nd Annual East Lake Cup at historic East Lake Golf Club,” said Daniel Shoy, Jr., President of the East Lake Foundation. “This year, Charles R. Drew Charter School welcomed its first senior class, completing the cradle-to-college pipeline, an integral part of the holistic revitalization in the East Lake community. The East Lake Cup provides a fantastic opportunity to showcase the importance of post-secondary education and the best in college golf to our Drew students and participants in The First Tee® of East Lake program.”

The East Lake Cup also features the Tom Cousins Award, an annual recognition presented to an outstanding male and female golfer who exemplify the values of the East Lake Foundation: excels in academics, engaged in his or her community and has overcome adversity. This award is named for Tom Cousins, founder of the East Lake Foundation, which transformed a community in despair into a thriving neighborhood, now a national model for community redevelopment through Purpose Built Communities. Baylor’s Laura Lonardi and Illinois’ Alex Burge were the first recipients of the Tom Cousins Award.

For more information about the East Lake Cup please visit the tournament website here. Stay connected with the championship on Twitter via @GolfChannel using hashtag #EastLakeCup.

About the East Lake Foundation

Founded in 1995 on the belief that everyone deserves a chance to succeed, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its model for community revitalization.

The East Lake model includes cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, the East Lake Community Learning Garden, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but creates a place where people of all ages and incomes choose to live. East Lake has become a national model for holistic community revitalization programs through its sister organization, Purpose Built Communities. Additional information is available at www.eastlakefoundation.org.

About East Lake Golf Club

Located in Atlanta, East Lake Golf Club is the home course of legendary golfer Bobby Jones and is the oldest golf course in the city of Atlanta. The Club is not only historic, but philanthropic as well. Proceeds from operations support the East Lake Foundation, now serving as a national model for holistic community redevelopment across the country through Purpose Built Communities.

Over the years, the golf course has hosted many national and regional championships, including the 1950 U.S. Women’s Amateur, 1963 Ryder Cup, and 2001 U.S. Men’s Amateur.  It is now the permanent home of the TOUR Championship, the culminating event of the PGA TOUR Playoffs for the FedEx Cup.  Additional information may be found at www.eastlakegolfclub.com

About Golf Channel

Golf Channel is a multimedia, golf entertainment and services company based in Orlando, Fla. Serving the most-affluent audience in all of television, Golf Channel – co-founded by Arnold Palmer in 1995 and now part of NBC Sports Group – is available in more than 200 million homes in 84 countries and 11 languages around the world. Golf Channel features more live golf coverage than all other networks combined, including tournament action from the PGA TOUR, LPGA Tour, The Open, Olympics, and Ryder Cup, as well as high-quality news, instruction and original programming. Golf Channel’s digital platforms, headed by GolfChannel.com, deliver unmatched coverage of the world of golf. Fans are able to enjoy 24/7 live streaming of Golf Channel content through Golf Live Extra and NBC Sports Live Extra, both powered by Playmaker Media, and select programming is simulcast via SiriusXM’s PGA TOUR Radio. In addition, Golf Channel connects the world to golf through a wide array of digital and lifestyle services including Golf Channel Mobile, a comprehensive app covering golf’s latest headlines, scores and analysis; GolfNow, the world’s largest online tee time booking platform and golf course technology partner, which includes the GolfNow Mobile App, featuring on-course GPS tracking, in-round scoring and game tracking; GolfAdvisor.com, the world’s largest golf course ratings and review resource for golfers, by golfers; a North American network of Golf Channel Academy instructional facilities; and Golf Channel Am Tour, the world’s largest amateur golf tour.

-NBC Sports Group-

Media Contacts:

Jeremy Friedman

Golf Channel Communications

407-355-4058

[email protected]

 

Tom Sprouse

East Lake Cup Media Director

614-889-6791

[email protected]

 

Catherine Woodling

East Lake Foundation/East Lake Golf Club

404-974-4506

[email protected]

 

East Lake Foundation Welcomes Four New Members to its Board of Directors

Thursday, July 21st, 2016

On June 29th, the East Lake Foundation’s Board of Directors elected four new board members: Derek Bottoms, Phil Jacobs, Erika James and Rodney K. Sanders. These four leaders in the community bring important legal, accounting, finance, fundraising and human resources skills that will be beneficial to the Foundation’s work and contribute to the diversity of the Foundation’s Board.

“As we begin to implement our newly adopted five-year strategic plan at the East Lake Foundation, we are thrilled to add these four extraordinary leaders to our board,” said Danny J. Shoy, Jr, President of the East Lake Foundation. “Their valuable and diverse experience and expertise will help guide our work and strengthen our ability to increase our impact in the East Lake community as we work to eliminate the cycle of poverty for residents in The Villages of East Lake and families at Charles R. Drew Charter School.”

Derek Bottoms

Vice President Employment Practices & Associate Relations, The Home Depot

Derek Bottoms is currently the Vice President of Employment Practices and Associate Relations at The Home Depot in Greater Atlanta.  Prior to that, he was Senior Counsel for The Home Depot for 11 years.  In that role, he developed and managed a multi-million dollar budget to resolve all categories of high exposure employment, contract and regulatory agency disputes for 350K+ associate enterprise. Before that, Derek served as Associate Relations Manager for The Home Depot coordinating field Human Resources for six-state divisions. Prior to joining The Home Depot, Derek served as an Associate for Atlanta law firm, Powell Goldstein.

Phil Jacobs

Partner, The Pendleton Consulting Group

Phil Jacobs is a founding Partner in The Pendleton Consulting Group and a Senior Consultant with Coxe Curry & Associates. Prior to the formation of The Pendleton Consulting Group, an economic development and strategy firm, Phil spent 34 years with BellSouth and AT&T where he held numerous positions in operations, sales and marketing. He retired from AT&T on December 31, 2007 as the President of Business Communications Services of AT&T-Southeast.

For the past 20 years, Phil has been active in the Georgia community serving on numerous boards, focusing his efforts in the areas of Economic Development, Healthcare and Education.

Erika James

John H. Harland Dean of Goizueta Business School

Erika James became the John H. Harland Dean of Goizueta Business School in July 2014. A published researcher and award-winning educator with a passion for consulting and speaking, she places an emphasis on what higher education can do to be of service to industry. Before arriving at Goizueta, James served as the Senior Associate Dean for Executive Education at the Darden Graduate School of Business. She also served as an assistant professor at Tulane University’s Freeman School of Business, and a visiting professor at Harvard Business School. Her academic career includes involvement in diversity initiatives and membership on multiple university councils and committees.

James sits on the board of the Association to Advance Collegiate Schools of Business (AACSB), the foremost accrediting body in business education. She is a member of the Leadership Atlanta Class of 2016 and, shortly after becoming dean, was named to the “Power 100” list of Ebony Magazine

Rodney K. Sanders

Senior Vice President, PNC Bank

Rodney leads the Credit Risk Management effort for PNC Bank’s corporate and commercial lending platform in Georgia. Rodney began his twenty-plus year banking and finance career with Bank of America. He spent three years in Bank of America’s investment banking group, and in 1994, joined the investment banking team at Wells Fargo Bank (then First Union Bank and eventually Wachovia Bank). At Wachovia, he led bond underwriting transactions and became a Director within the group. In 2003, Rodney moved to Atlanta, where he worked on Wachovia’s Asset Securitization team and later in the Asset Based Lending group as a Credit Specialist and Senior Lender.

In 2009, Rodney founded a business advisory and real estate firm that focused on identifying, assessing, purchasing and financing distressed businesses and residential and commercial properties.

Rodney’s community involvement includes ten years of experience as a board member of community development organizations in Charlotte and Atlanta. He is also a member of the 2016 Class of Leadership Atlanta. Rodney is a member of the board of directors for the Metro-Atlanta YMCA and volunteers at the Andrew and Walter Young Family YMCA in southwest Atlanta.  Rodney has also been involved with mentoring activities throughout his career. In 2012, he led the launch of a mentoring program for boys at an Atlanta Public Schools middle school.

Please click here to see a full list of East Lake Foundation Board Members.

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About the East Lake Foundation

Founded in 1995 by developer and philanthropist Tom Cousins, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its holistic model for community revitalization.

The East Lake model includes cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but creates a place where people of all ages and incomes choose to live.

East Lake has become a national model for holistic community redevelopment across the country through Purpose Built Communities. For more information, please visit www.eastlakefoundation.org.

East Lake Foundation Receives $70,000 from the Walmart Foundation

Thursday, May 19th, 2016

The East Lake Foundation today announced it received a $70,000 contribution to assist with the Resident and Community Support Program (RCSP) in The Villages of East Lake. The grant – which was given to the non-profit organization through the Walmart Foundation’s State Giving Program – will work to provide residents with employment readiness and financial education services.

“We are grateful to the Walmart Foundation for renewing their support for the East Lake Foundation through this generous grant,” said Daniel Shoy, Jr., president of the East Lake Foundation. “With this important financial support, the Resident and Community Support Program at The Villages of East Lake will continue to provide employment and financial assistance to families and improve their overall economic stability.”

The East Lake Foundation offers residents in Atlanta’s East Lake community opportunities to build a better life through a three pillar model: cradle-to-college education, affordable mixed-income housing and community wellness initiatives.

“Walmart is excited to continue to support the East Lake Foundation,” said Glen Wilkins, Georgia’s director of public affairs and government relations at Walmart. “Walmart and the Walmart Foundation are committed to supporting programs that provide educational opportunities and improve their communities.”

The contribution to the East Lake Foundation was made possible through the Walmart Foundation’s Georgia State Giving Program (SGP). Through this program, the Walmart Foundation supports organizations that create opportunities so people can live better. The Walmart Foundation State Giving Program strives to award grants that have a long-lasting, positive impact on communities across the U.S. In the last fiscal year, Walmart and the Walmart Foundation gave more than $45.68 million in cash and in-kind contributions to support nonprofit organizations and programs in Georgia focused on fighting hunger and healthy eating, workforce development, disaster preparedness and other needs specific to many Georgia communities.

To be considered for support, prospective grantee organizations must submit applications through the Walmart Foundation State Giving Program’s online grant application. Eligible applicants must have a current 501(c)(3) tax-exempt status in order to meet the program’s minimum funding criteria. Additional information about the program’s funding guidelines and application process are available online at http://foundation.walmart.com/apply-for-grants/state-giving.

About Philanthropy at Walmart

By using our strengths to help others, Walmart and the Walmart Foundation create opportunities for people to live better every day. We have stores in 28 countries, employing more than 2.3 million associates and doing business with thousands of suppliers who, in turn, employ millions of people. We are helping people live better by accelerating upward job mobility and economic development for the retail workforce; addressing hunger and making healthier, more sustainably-grown food a reality; and building strong communities where we operate and inspiring our associates to give back. Whether it is helping to lead the fight against hunger in the United States with $2 billion in cash and in-kind donations or supporting Women’s Economic Empowerment through a series of grants totaling $10 million to the Women in Factories training program in Bangladesh, China, India and Central America, Walmart and the Walmart Foundation are not only working to tackle key social issues, we are also collaborating with others to inspire solutions for long-lasting systemic change. To learn more about Walmart’s giving, visit foundation.walmart.com.

About The East Lake Foundation
Founded in 1995 on the belief that everyone deserves a chance to succeed, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its model for community revitalization.

The East Lake model includes cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start:ME East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but creates a place where people of all ages and incomes choose to live. East Lake has become a national model for holistic community revitalization programs through its sister organization, Purpose Built Communities. Additional information is available at www.eastlakefoundation.org.

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Walmart Contact:  Kate Heling, Cookerly Public Relations, (678) 686-7992, [email protected]

East Lake Foundation Contact: Catherine Woodling, East Lake Foundation,  (404) 974-4506, [email protected]

East Lake Foundation Partners with MoZeus Worldwide for Event Engagement and Data Collection

Wednesday, April 6th, 2016

The East Lake Foundation has partnered with Atlanta-based agency MoZeus Worldwide to support its electronic data collection initiatives at the TOUR Championship by Coca-Cola (September 22-25, 2016) and upcoming Masters tournament viewing party, Brew Masters (April 9, 2016), both benefitting the East lake Foundation and The First Tee of East Lake.

MoZeus will provide the technology for the data collection and the East Lake Foundation will leverage MoZeus’ photo green screen activation to provide participants a one-of-a-kind event experience. As part of the experience, participants will have the opportunity to take their picture on East Lake Golf Club’s historic #9 hole, which will be the finishing hole of the TOUR Championship by Coca-Cola.

“We are thrilled to partner with MoZeus to increase engagement at our events while capturing data that can help us better connect with our event participants and supporters,” said Danny Shoy, Jr., president of the East Lake Foundation.

Charles Jones, Co-Founder and COO at MoZeus added, “We’re very excited to be partnering with one of the most successful foundations in the country.  What they’ve done to help the surrounding community is amazing.  We’re honored to be a part of this great event and help the East Lake Foundation.”

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About the East Lake Foundation

Founded in 1995 by developer and philanthropist Tom Cousins, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its holistic model for community revitalization. The East Lake model includes cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but creates a place where people of all ages and incomes choose to live. East Lake has become a national model for holistic community redevelopment across the country through Purpose Built Communities. For more information, please visit www.eastlakefoundation.org.

About MoZeus

MoZeus Worldwide, a global leader in marketing solutions and experiential technologies, is pleased to announce new technology tied to lead generation software. To date, MoZeus has collected more than 1 billion data points and 50+ million unique leads on the SMART Activator platform. Notable clients and properties that utilize MoZeus include Toyota, Lexus, Scion, Nissan, Country Financial, Ford, Verizon, Coca-Cola, Comcast, AT&T, Beam Global, Cover Girl, Harley Davidson, Taylor Swift and Pink, among many others. For more information on MoZeus Worldwide or to learn more about the SMART Activator platform, please visit www.mozeus.com or call 1-888-YMOZEUS (966-9387).

Golf Channel’s East Lake Cup Collegiate Championship Announces $475,000 Donation to the East Lake Foundation

Friday, March 18th, 2016

Golf Channel’s East Lake Cup collegiate match play championship announced a charitable donation of $475,000 to the East Lake Foundation on behalf of the event’s presenting sponsor, Hewlett Packard Enterprise, as well as associate sponsors BMW, CSX and Rolex.

“We are very appreciative of the generous financial support we have received from the Golf Channel and the sponsors of the inaugural East Lake Cup at East Lake Golf Club,” said Daniel Shoy, Jr., President of the East Lake Foundation. “This important funding helps sustain the progress made in the East Lake community over the past 20 years and ensures the Foundation can continue to effectively provide residents with the tools necessary to build a better life for themselves and future generations.”

“The East Lake Foundation’s work in revitalizing the East Lake community serves as the gold standard for public-private partnership and community redevelopment in America,” said Mark Lazarus, Chairman, NBC Sports Group. “Not only does the East Lake Cup help shine a light on the success of East Lake but also introduces the importance of giving back to the collegiate golfers who qualify to play in the event and encourages them to share in the spirit of philanthropy as they grow into future leaders.”

Contested at the historic East Lake Golf Club in Atlanta, Ga., last November, the inaugural East Lake Cup collegiate match play championship featured each of the four semifinal university representatives from the 2015 NCAA Division I Men’s and Women’s Golf Championships. The University of Southern California (USC) women’s and University of Illinois men’s golf teams claimed the inaugural East Lake Cup, which aired live on Golf Channel. The 2016 East Lake Cup presented by Hewlett Packard Enterprise is scheduled for late October, 2016, featuring top performing teams from the 2016 NCAA Men’s and Women’s Golf Championships, taking place May 20-June 3.

The inaugural East Lake Cup also featured the presentation of the Tom Cousins Award, a new annual recognition of an outstanding male and female golfer who exemplifies the values of the East Lake Cup Foundation: excelling in academics, engaging in his or her community and overcoming adversity. Baylor’s Laura Lonardi and Illinois’ Alex Burge were the first recipients of the Tom Cousins Award.

Founded in 1995 by developer and philanthropist Tom Cousins, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future through its holistic model for community revitalization. The East Lake model includes cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, Start ME: East Lake micro-entrepreneur program and East Lake Healthy Connections. This approach to building a strong community not only helps break the intergenerational cycle of poverty, but creates a place where people of all ages and incomes choose to live. East Lake has become a national model for holistic community redevelopment across the country through Purpose Built Communities.

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Aaron James to Join the East Lake Foundation as Vice President of Development

Tuesday, February 23rd, 2016

Veteran development professional, Aaron James, will join The East Lake Foundation as Vice President of Development on March 1.  James will be responsible for creating and implementing a five-year Development Strategy and will lead the Foundation’s Development team.

James is well-known and respected in the development and academic fields, with 15 years of experience. Most recently, James served as Vice President of Development and Education at the Georgia Aquarium where he was responsible for enhancing its mission through strategic planning of its fundraising and general member cultivation. He managed the annual, capital, planned giving, and sponsorship programs for the Aquarium and was responsible for developing the formal, long-range fundraising strategy.

Prior to the Georgia Aquarium, James worked in development, admissions and financial aid roles for a variety of independent schools across the country.

“We are very excited to have Aaron join our East Lake Foundation team,” said Daniel Shoy, Jr., President of the East Lake Foundation. “His experience and proven record of success in development and education will translate well to the holistic community revitalization work we do in the East Lake community.”

About the East Lake Foundation

Founded in 1995 on the belief that everyone deserves a chance to succeed, the East Lake Foundation collaborates with public and private organizations to provide tools that enable Atlanta’s East Lake residents to build a better future. The East Lake Foundation has become a national model for community revitalization through the support and management of cradle-to-college education at Charles R. Drew Charter School and its early learning partners, mixed-income housing at The Villages of East Lake, and community wellness through programs including The First Tee® of East Lake, the Resident and Community Support Program, East Lake Healthy Connections, Start: ME East Lake and a partnership with the East Lake YMCA. This approach to building a strong community not only helps break the cycle of poverty, but creates a community where possibility takes place and people of all ages and incomes choose to live. Additional information is available at www.eastlakefoundation.org. 

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Contact:

Catherine Woodling, Director of Communications

404-974-4506

[email protected]

East Lake Golf Club front, back nines to be reversed for TOUR Championship by Coca-Cola

Tuesday, February 16th, 2016

With an eye on creating even more excitement around the finishing stretch of not only the TOUR Championship by Coca-Cola, but the entire 2015-16 PGA TOUR season, officials today announced that the front and back nine holes at East Lake Golf Club will be reversed, providing a more dramatic finishing stretch with more risk/reward opportunities as the 10th year of the FedExCup culminates on September 21-25, 2016.

With the new routing, the final five holes now have more potential for lead changes. The finishing stretch on the back nine begins with the par-4, 500-plus-yard 14th hole that has statistically been the most difficult hole on the course dating back to 2007. From there, players will be faced with a peninsula green at the par-3 15th that has traditionally resulted in a wide range of scores from birdie to double bogey.

With slight tweaks to the 16th, 17th and 18th holes, the final three holes will reward players for solid play with potential birdie opportunities while also penalizing players for mistakes off the tee and on their approach shots.

This potential swing in scores with the FedExCup on the line will provide an even more exciting finish for fans and players alike.

“East Lake Golf Club has served as a fitting venue for the finale of our FedExCup season,” said PGA TOUR Commissioner Tim Finchem. “Now in its 10th year, the FedExCup structure has given the TOUR a true season-ending finale and has performed to our expectations in every way. We will always strive to find ways to enhance our events for our fans, players and sponsors. By flipping the nines at East Lake, we believe the final stretch of the FedExCup will become even more dramatic and exciting as our season-long competition comes to a close.”

“Many of the world’s historic courses go through transitions as the game of golf changes with time. I’m confident this transition will respect and highlight the rich tradition and history of East Lake Golf Club,” said Tom Cousins, Chairman. “We look forward to a fantastic conclusion of the TOUR Championship by Coca-Cola as the leaders compete on a new finishing stretch of challenging holes and conclude with the spectacular view of our iconic clubhouse from the new par-5 18th hole.”

As part of reversing the nines, a few modifications are being made to the course. These include:

1) Repositioning of a fairway bunker on new No. 12;

2) Slight hole modifications on holes 16 and 17;

3) On 18, a tee extension of the members tee, the first landing area will be recontoured and bunkers will be added to the second landing area and greenside.

“I have been working with the PGA TOUR and East Lake Golf Club in reversing the nines to create more interest and volatility over the finishing stretch,” said course architect Rees Jones. “Players will be challenged by the difficult 14th hole and a demanding tee shot at No. 15. And the final three holes should not be viewed as an easier finish. With some tweaks that we are making, it is a stretch where par is not necessarily the standard and expected score. There will be birdies, bogeys on all three holes and potentially eagles on the final hole, which will ultimately result in more lead changes and excitement for all involved.”

For updates on these offers and all tournament news, follow the event on Twitter and Instagram at @PlayoffFinale and on Facebook at www.facebook.com/theTOURchampionship.

About the TOUR Championship by Coca-Cola

The top 30 players in FedExCup points after the BMW Championship qualify for the TOUR Championship by Coca-Cola, the finale of the PGA TOUR Playoffs for the FedExCup.  FedExCup points are reset prior to the TOUR Championship by Coca-Cola, ensuring a real shootout as all 30 players in the field will have a mathematical chance of winning the FedExCup with a victory at the event.  The TOUR Championship is annually contested at Atlanta’s renowned East Lake Golf Club, the formative home of the legendary Bobby Jones. In 2014, the TOUR Championship by Coca-Cola made contributions totaling more than $2.2 million to charities and proudly supports the East Lake Foundation and The First Tee of East Lake. The tournament is the number one annual fundraiser for the East Lake Foundation. Over the times that the TOUR Championship by Coca-Cola has been played in Atlanta, the event has raised more the $20 million. In total, since 1997 the TOUR Championship by Coca-Cola has generated more than $24 million to charity, both locally and nationwide.

About The Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world’s most valuable and recognizable brands, our Company’s portfolio features 17 billion-dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.9 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world’s top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.

Start:ME Accelerator Program Targeting Promising Micro-Entrepreneurs for 2016 Programs

Thursday, October 8th, 2015

Social Enterprise @ Goizueta ([email protected]) at Emory University is partnering with Access to Capital for Entrepreneurs (ACE), Friends of Refugees and the East Lake Foundation to offer the Start:Micro-Entrepreneur Accelerator Program (Start:ME) to support the most promising micro-entrepreneurs in and around the Clarkston and East Lake communities.

These 14-week programs offer the business training, mentorship support and early-stage financing that promising entrepreneurs need to develop viable and sustainable microbusinesses. When successful, these microbusinesses (employing between 1 and 4 employees) not only generate income for entrepreneurs and their families, but also help build neighborhood vitality.

Start:ME has helped 38 early stage microbusinesses in the Clarkston community since 2013 and 16 in Atlanta’s East Lake neighborhood since 2015.  The two programs will run in parallel during the January through April period.

Between 15-20 entrepreneurs in each community will be chosen to participate in an intensive skills-based program, meet and work with a panel of banking experts, and be mentored by a carefully selected group of business leaders and peers. The program features a pre-committed loan pool of $30,000 in each community that will be invested in top businesses, enabling the most promising entrepreneurs to receive low-interest working capital loans at the end of the program. The entrepreneurs themselves select who receives these loans.

Start:ME is made possible through the generous support of presenting corporate and foundation sponsors.  East Lake’s 2016 Presenting Sponsor is PNC Bank.  This year’s supporting sponsors in Clarkston include CDF: A Collective Action Initiative and Resurgens Bank. The program is free to participants; however, entrepreneurs must meet strict attendance and participation standards.

The program is accepting applications from promising micro-entrepreneurs through November 16, 2015.  Please learn more by attending an upcoming information session:

  • Clarkston Community Information Sessions: October 13, 6-8 PM at Clarkston Community Center; Saturday, October 24, 10-Noon at Clarkston Community Center; November 5, 6-8 PM at Clarkston First Baptist Church
  • East Lake Community Information Sessions: October 14, 6-8 PM at Drew Charter School; October 19, 6-7 PM at the Villages of East Lake; November 7, 10-Noon at Zaban Recreation Center; November 12, 4-6 PM at Toomer Elementary School

Interested entrepreneurs can RSVP for information sessions and complete applications online at startmeaccelerator.org.  Additionally, we welcome business professionals and successful entrepreneurs to attend sessions to learn about volunteer mentorship opportunities.

Other local partners including the Clarkston Community Center, Drew Charter School, East Lake Neighborhood Community Association (ELNCA), Kirkwood Neighbors’ Organization (KNO), and Refugees Women’s Network play a critical role in supporting Start:ME entrepreneurs. 

For more information on Start:ME, please visit startmeaccelerator.org.

About Social Enterprise @ Goizueta

Social Enterprise @ Goizueta ([email protected]), an Academic Center within Emory University’s Goizueta Business School, applies business acumen and market-based solutions to achieve meaningful and enduring societal impacts. Faculty, staff and students work with for-profit, non-profit and hybrid organizations to inject business thinking into communities that need it through research, fieldwork and teaching / student support.

About Start:ME Clarkston

Social Enterprise @ Goizueta ([email protected]) has worked with Friends of Refugees, Access to Capital for Entrepreneurs (ACE) and local partners Clarkston Community Center and Refugee Women’s Network to support micro-entrepreneurs in the community of Clarkston, Georgia, since 2013. 2016 sponsors include CDF: A Collective Action Initiative and Resurgens Bank. The Clarkston program has graduated 38 ventures and runs annually from January through April.   

About Start:ME East Lake

Social Enterprise @ Goizueta works with the East Lake Foundation and local partners Drew Charter School, East Lake Neighborhood Community Association (ELNCA) and Kirkwood Neighbors’ Organization (KNO) to support micro-entrepreneurs in the East Lake and neighboring Kirkwood communities of Atlanta. PNC Bank is the presenting sponsor, with additional support from Primerica Foundation. The East Lake program has graduated 16 ventures and runs annually from January through April.   

###

Start:ME

Brian Goebel

Start:ME Program Director

[email protected]

734-717-4235

 

Clarkston

Brian Bollinger

Friends of Refugees

[email protected]

678-404-0278

 

 

East Lake

Catherine H. Woodling

East Lake Foundation

[email protected]

404-974-4506

404-920-7046

 

Upcoming Events

East Lake Foundation News

James M. Cox Foundation Announces $2.5 Million Grant to Support Early Childhood Education at Charles R. Drew Charter School

March 13, 2017 - The James M. Cox Foundation announced a five-year $2.5 million grant to the East Lake Foundation to further early childhood education through Charles R. Drew Charter School. The program is based in the East Lake community and serves as a research and design site for the Atlanta Speech School’s

The East Lake Foundation Honors Tom and Ann Cousins at Inaugural Party on the Green Event

March 07, 2017 - The East Lake Foundation will host the inaugural Party on the Green event on April 29, 2017 at 7:00 p.m. at the historic East Lake Golf Club. This signature event, proudly presented by The Arthur M. Blank Foundation, will honor the legacy of the East Lake Foundation’s founders Tom and